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A powerful marketing tool

September 6, 2016

In addition to monitoring the pages of their dives, with photos, videos and own personal statistics, SharkNet users also like to navigate and search the pages of other divers.

Some of their searches are aimed at finding other users of a given experience, that dove in a specific site in a certain period, so as to get in touch with them and ask for advice. Many other searches, however, are aimed at diving centers, to discover their offering and evaluate their characteristics. For this reason, we recommend all diving centers and schools to sign in (for free) to the SharkNet portal and load all material aimed at explaining the services and the activities offered.

The most powerful communication and marketing tool, however, always consists in showing and possibly even letting perspective customer have a real feeling of the activities already lived by other clients. SharkNet makes all this immediate and automatic. When a school of diving center adopts SharkNet, the devices record dive sites, depth profiles and even the experience of all participating divers. All these information can then be made available in the SharkNet page of the school or diving center: perspective customers will have a wealth of information and even the possibility to get in touch with any of our past customers and ask about their experience.

Our best marketing tool is then adopting SharkNet and just do the work that we love the most. The diving activities that we organize will speak up for us: this is marketing how it should be!

Tags: customers, diving centers, marketing, marketing, places
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The SHARKNET team!! ...just in case you are wondering: she is not one of us, but we all fell in love with her! That’s why we chose her face to represent all of us!!
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